Home Business Apple ‘deeply offended’ by BBC investigation

Apple ‘deeply offended’ by BBC investigation

Apple 'deeply offended' by BBC investigation
Apple 'deeply offended' by BBC investigation

21st december,2014: Apple has said it is “deeply offended” by a BBC investigation into conditions for workers involved in manufacturing its devices.

Rules on workers’ hours, ID cards, dormitories, work meetings and juvenile workers were routinely breached, the Panorama

Apple 'deeply offended' by BBC investigation
Apple ‘deeply offended’ by BBC investigation

programme witnessed.

In a staff email, senior Apple executive Jeff Williams said he knew of no other company doing as much as Apple to improve conditions.

But he added: “We can still do better.”

Panorama’s editor Ceri Thomas said he stood by the programme’s journalism.

He said the team had found an exhausted workforce making Apple products in China, as well as children working in extremely dangerous tin mines in Bangka, Indonesia.

“While Apple did confirm earlier this year that it gets tin from Bangka, it had never been confirmed whether illegal tin was entering their supply chain,” he said.

“We got the first evidence of this on our trip.

“We told Apple what we had found almost two months ago. Although Apple was happy to give us a non-attributable briefing, we were disappointed that the company wasn’t prepared to explain its position on camera.”

Mr Williams’ email, published in full by The Telegraph (and reproduced below), was sent to around 5,000 Apple staff in the UK.

“Panorama’s report implied that Apple isn’t improving working conditions,” he wrote.

“Let me tell you, nothing could be further from the truth.”

He said he wanted the email to offer “facts and perspective, all of which we shared with the BBC in advance, but were clearly missing from their programme”.

He wrote that he and Apple chief executive Tim Cook were “deeply offended by the suggestion that Apple would break a promise to the workers in our supply chain or mislead our customers in any way”.

He added: “We are honest about the challenges we face and we work hard to make sure that people who make our products are treated with the dignity and respect they deserve.”

Apple had declined to be interviewed for the programme.


Source : BBC


Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.